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The Apple Watch Sport 42mm Silver Aluminum Case with Blue Sport Band is made from lightweight anodized aluminum. The display is protected by strengthened Ion-X glass.
Anodized aluminum. Designed to be uncommonly light and strong.
For Apple Watch, a new alloy - 7000 Series aluminum - was created that’s 60 percent stronger than standard alloys. Yet it’s very light. Together with the Ion-X glass covering the display, it makes the Sport collection watches up to 30 percent lighter than the stainless steel models. It’s also exceptionally pure, with a beautifully consistent appearance that’s difficult to achieve with traditional aluminum alloys.
Strengthened, lightweight Ion-X glass.
To keep the Sport collection models as light as possible, an alumina-silicate glass was used that’s especially resistant to scratches and impact. It’s fortified at the molecular level through ion exchange, with smaller ions being replaced by larger ones to create a surface layer far tougher than ordinary glass.
Bands engineered to keep up with an active lifestyle.
Because it’s made from a custom high-performance fluoroelastomer, the Sport Band is durable and strong. Yet surprisingly light and soft. The material is more flexible than the rubber commonly used in watch bands, so it has a nice feel and drapes smoothly across your wrist. An innovative pin-and-tuck closure ensures a close, clean fit.
Apple Watch represents a new chapter in the relationship people have with technology. It’s the most personal product Apple's ever made, because it’s the first one designed to be worn. It’s an incredibly accurate timepiece. A device that helps you stay on schedule, in touch, and headed in the right direction. And a health and fitness companion that never stops thinking of ways for you to be more active and fit. Apple Watch is all these things. Which makes it so much more than just a watch. But precisely what we think a watch should be.
Innovation in every interaction.
Apple Watch combines a series of remarkable feats of engineering into a singular, entirely new experience. One that blurs the boundaries between the physical object and the software that powers it. The new Digital Crown is a multifunctional input device that lets you zoom, scroll, and select without covering the screen. It’s as integral to Apple Watch as the Click Wheel is to iPod. Or the mouse is to Mac. The new Watch OS is built from the wrist up. The Home screen lets you quickly find your favorite apps. The custom font is easy to read at arm’s length. And the force-sensitive Retina display puts more functionality at your fingertip. Technically speaking, it’s one amazing little device.
Digital Crown. A modern twist on a traditional feature.
Every new product Apple's introduced has been defined by a unique input device. With Apple Watch, it’s the Digital Crown. Pinching to zoom, as you do on iPhone, is impractical. But rotating the Digital Crown allows you to zoom and scroll nimbly and precisely, without obstructing your view. You can also push it like a button to return to the Home screen, making it an integral part of the Apple Watch experience.
Not just a display, but the focal point of the whole experience.
A Retina display is the primary surface for every interaction with Apple Watch. And it’s clear why. The incredibly high pixel density makes numbers and text easy to read at a glance, even while you’re moving. Images and graphics render with remarkable sharpness and contrast, including finely detailed ones like the rotation of a hair-thin second hand on a watch face. And the display is extremely energy efficient, critical for a device you wear throughout the day. The display is protected by strengthened Ion-X glass.
Sensitive enough to tell a tap from a press.
In addition to recognizing touch, Apple Watch senses force, adding a new dimension to the user interface. Force Touch uses tiny electrodes around the flexible Retina display to distinguish between a light tap and a deep press, and trigger instant access to a range of contextually specific controls - such as an action menu in Messages, or a mode that allows you to select different watch faces - whenever you want. It’s the most significant new sensing capability since Multi‑Touch.
Siri. Closer and more useful than ever.
Having Siri with you at all times means you can access it that much more quickly and conveniently. And be even more spontaneous with your requests. Simply raise your wrist and say “Hey, Siri,” or press and hold the Digital Crown to dictate messages, get turn-by-turn directions, or stay up to date on your events. You’ll get an instant response to your query.
An incredibly precise timepiece.
High-quality watches have long been defined by their ability to keep unfailingly accurate time, and Apple Watch is no exception. It uses multiple technologies in conjunction with your iPhone to keep time within 50 milliseconds of the definitive global time standard. Apple Watch continually checks against the definitive global time standard with the same precision found in GPS satellites. If you move from one time zone to another, Apple Watch automatically adjusts. When daylight saving time begins, Apple Watch simply changes to the new time. So you never once have to set it yourself. Apple Watch also presents time in a more meaningful, personal context by sending you notifications and alerts relevant to your life and schedule.
Over two million ways to see time.
Apple Watch comes with a range of watch faces you can change whenever you like. You can also add specialized functions - known in watchmaking as complications - to most faces. Choose stopwatches, stock quotes, weather updates, and more. When you combine all the possible options, the opportunities for personalization are virtually endless.
A more immediate, intimate way to connect.
Apple Watch is right there on your wrist, so it makes all the ways you’re used to communicating more convenient. And because it touches your skin, a physical dimension to alerts and notifications has been added - you’ll feel a gentle tap when you receive an incoming message. Apple Watch also allows you to connect with your favorite people in some new, spontaneous ways not possible with any other device.
Stay closer to the people you care about.
Now your inner circle is always nearby. Press the button next to the Digital Crown to access Friends, a place where you’ll see thumbnails of those you like to stay in touch with most. Tap one to send a message, make a call, or reach out in one of the new ways only Apple Watch makes possible.
Messages, calls, and mail. Tailored for your wrist.
Apple Watch adds a new dimension to the way you communicate. In just a glance it shows you who’s contacting you. It even gets your attention the way another person would - by tapping you. There are subtle audio cues, too. The experience is discreet and nuanced, with different types of notifications having their own unique character.
Start an entirely new kind of conversation.
You don’t even have to use words. The Digital Touch features on Apple Watch give you fun, spontaneous ways to connect with other Apple Watch wearers, wrist to wrist.
An intelligent health and fitness companion.
Apple Watch unites the capabilities of an all-day fitness tracker and a highly advanced sports watch in one device you can wear all the time. It can track a wider variety of activities because it’s able to collect more types of data. It uses an accelerometer to measure your total body movement. It has a custom sensor that can measure intensity by tracking your heart rate. And it uses the GPS and Wi‑Fi in your iPhone to track how far you’ve moved.
There’s more than one way to look at ﬁtness.
The Activity app on Apple Watch provides a simple and powerful graphic of your daily activity, with three rings telling you everything you need to know. The Move ring shows how many calories you’ve burned. The Exercise ring shows how many minutes of brisk activity you’ve done. And the Stand ring shows how often you’ve stood up to take a break from sitting. The goal? Sit less, move more, and get some exercise by completing each ring every day.
More detailed measurement when you need it most.
Whenever you’re doing a dedicated cardio workout, use the Workout app built into Apple Watch. It shows real-time stats such as time, distance, calories, and pace. It lets you set goals for each workout, encourages you to meet or beat those goals along the way, and gives you a summary of what you’ve achieved. And your workout is included in your Activity app measurements for the day.
Track your progress over time on iPhone.
Apple Watch lets you see your daily activity at a glance. To see your progress and trends over longer periods of time, there’s Fitness - an Apple Watch companion app on your iPhone. You can view your activity history, workouts, and achievements by the day, the week, and the month. And it’s easy to zoom in on the details to see just how far you’ve come. There’s also a Health app on iPhone that allows you to share your activity and workout data with your favorite third-party health and fitness apps.
A whole new era for apps.
Apple Watch isn’t just a different location for your favorite apps. It’s an entirely different way to experience them. A time-saving feature called Glances condenses the most relevant information from each app into a form you can easily scan on the fly. And because Apple Watch can tap you on the wrist, you’ll be aware of notifications instantly. Apps include:
A brand-new platform for developers.
With its powerful technologies and placement on the wrist, Apple Watch opens up exciting opportunities for apps. Using a new set of tools called WatchKit, developers will be able to easily create experiences designed specifically for Apple Watch.
Start on Apple Watch. Continue on iPhone.
Apple Watch is perfect for quick interactions, but if you need to do something more involved, just pick up your iPhone. The message you were reading or app you were using on Apple Watch will be open and ready to go. Read new mail on Apple Watch, then respond on iPhone. See a sports score or news update on Apple Watch, and read more about it on iPhone.
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